Barely There

Objective – Secure stronger retail support for products to help build brand awareness and drive increased consumer purchase.

Solution – Develop a Smart Girls street team and vehicles to travel across the country and make stops at local retailers. Events included product demos, games with prizes, couponing and sweepstakes registration.

Barely There Smart Girls Tour & Product Demo
Sheetz Loyalty Card Program
Hershey’s Pig Fest Event Sampling
Barely There Bandini Brand Awareness
AAA Lead Generation
Hershey’s Kissables Product Launch
Ritz At Track Sampling