Mike Grice
The agency’s creatively diverse Creative Officer. A graduate of the Central Academy of Commercial Art in Cincinnati, Mike moved to Winston-Salem in 1997 for a job with Mullen. Previously he had worked at prominent national agencies including J. Walter Thompson, Chicago and D’Arcy Masius Benton and Bowles, St. Louis. His past clients read like a blue chip list – Oscar Mayer, Wachovia, IBM, Kraft, M&M/Mars, Coca-Cola, Kellogg’s, Quaker, Maxfli, Sealy, Miller Brewing Company and Anheuser-Busch. Since founding Wildfire, Mike has helped build a client roster and direct creative on brands such as Lowes Home Improvement, Rubbermaid, Hanebrands Inc, BB&T, Coca-Cola Company, YMCA, Salem-Baking, Kraft Foods, Paula Deen Home, Better Homes and Gardens, Motorsports Authentics and Wake Forest Athletics. His creative leadership has been recognized by Communication Arts, The Dieline, Archive Magazine, Telly Awards, American Advertising Federation and the Sports Media Marketing Awards. He and his wife Caren have two beautiful children, Colsen and Emery.